WHY USE AN ANIMATED AUDIO LOGO?
The human brain has access to five senses. Our brain takes in most of the information it receives (over 90%, in fact) via the eyes and ears. Eighty percent of all information reaches the brain via the sense of sight. When the sense of hearing is activated simultaneously, information absorption rises to levels of around 95% measured in nanoseconds. An animated audio logo utilises the capabilities of the human brain to combine typical features – your company, products and strengths – with the sound of a sequence of tones. An animated audio logo can serve as a marketing tool to support your corporate identity.
WHERE CAN I USE AN ANIMATED AUDIO LOGO?
Your company can continue to signal its innovative nature by using its animated audio logo at trade fairs – not just visually but acoustically as well. Visitors will recognise your presence at the event when they hear the sound. It can also be used on your company website, in a commercial, in a radio or TV ad, on your company’s YouTube channel, in promotional videos on social media and in telephone messages.
CAN I PROTECT MY ANIMATED AUDIO LOGO?
Just as with other brand elements, you can register and protect your audio (sound) logo on the website of the German patent and trademark office.
As with the production of a film, you should clarify the following issues in advance for your company: what do you need the audio logo for? Where and how do you want to use the animated audio logo? What is your company’s core specialism? What target audience do you want to address with the audio logo? How are competitors presenting themselves in the market? What is your budget for your audio logo?
One thing is clear: your animated audio logo will add value to your corporate videos, trade fair stands and your brand – making your product even more noticeable.
HOW MUCH DOES AN ANIMATED AUDIO LOGO COST?
plenamedia.tv can produce your animated audio logo in a cost-effective way with no loss of quality. After an initial discussion with you and establishing all of the details, we calculate a fixed-price quotation for the production of your animated audio logo, based on the script/storyboard we have drawn up and decided in consultation with you. Any subsequent additional costs or special services not discussed before the start of our work and set down in the storyboard will need to be billed separately. However, we will inform you in writing before providing our services and only make any changes after gaining your written consent.
An audio logo is like a tailored suit. When you have been measured for your suit, specified the type of suit you want and the fabric and quality of cloth, then the work involved and the price for making your suit can be calculated.
Working in North Rhine-Westphalia, Cologne, Düsseldorf, Dortmund, Bonn, Leverkusen, Mönchengladbach, Aachen, Münster, Bochum, Siegen, Wuppertal, Germany and Europe, plenamedia.tv will help you turn your exclusive animated audio logo into reality from the concept stage through to its completion.